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Radio Program Scripts – Bushes that Grow are the Future Forest Feeding our Children well for our Future: A Behavior Change Communication Campaign to Improve Infant and Young Child Nutrition in Zambia

Publication year:

2010

English

Format:

(1.6 MiB)

Publisher:

The Infant and Young Child Nutrition (IYCN) Project collaborated with Radio Christian Voice, a popular national radio broadcaster, to produce the campaign, which airs in English and four local languages. The weekly one-hour program discusses topics such as the common, harmful belief that infants less than six months of age need water and watery porridge to satisfy thirst and hunger, and airs a 15-minute pre-recorded dramatic segment. This document includes the full scripts for the 13 one-hour programs (page 3) and the 15-minute pre-recorded spots (page 122). It also describes the objectives for each program.

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