This guidance document supports Save the Children staff in effectively integrating market analysis into Cash and Voucher Assistance (CVA) programming. It is designed for CVA, Sectoral, MEAL, Supply Chain, and PDQ teams to understand the why, when, and how of market analysis for CVA. The document is structured in two parts:
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Part 1 introduces key market concepts, tools, data collection methods, and guidance on when and how to conduct market assessments and monitoring.
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Part 2 outlines the minimum requirements for market analysis in CVA at Save the Children, including recommended tools, safeguarding and protection considerations, and team roles.
Hyperlinks throughout the document and a Repository of Resources provide access to detailed tools and references.