CUBIC impact brief: Encouraging climate action through an innovative app

Child Rights Resource centre

Briefs, Fact Sheets and BrochuresCUBIC impact brief: Encouraging climate action through an innovative appPublication year: 
2022
English
Format: 
PDF (393.2 KiB)
Publisher: 
CUBIC, The Center for Utilizing Behavioral Insights for Children
CUBIC partnered with the My Forest Child (MFC) team at Save the Children’s Asia Regional Office to support their climate action efforts.

CUBIC conducted research to identify barriers and enablers related to downloading and using the MFC mobile app. Based on these insights, CUBIC developed and tested behaviorally-informed communication strategies to increase app adoption.
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English
1 Documents
CUBIC-impact-brief-My-Forest-Child
Document information
Publisher
CUBIC, The Center for Utilizing Behavioral Insights for Children
Format
PDF
Content type
Briefs, Fact Sheets and Brochures
Topics
Climate Change Adaptation (CCA)
Rights
© Author/Publisher
Keywords
Climate ActionSBC, Social and behavior changeSocial Change, Behavior Change and Communication
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