Publication year:
2024
English
Format:
PDF (2.2 MiB)
Publisher:
CUBIC, The Center for Utilizing Behavioral Insights for Children,Save the Children International
This document presents practical tools and processes for conducting a behavioral science project. Framed around the Behavioral Insights Team’s five-phase TESTS (Target, Explore, Solution, Trial, Scale) approach, it provides a step-by-step guide to explain how behavioral insights are applied across each project phase.
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