Safe Families Fundraising Materials

This suite of fundraising materials introduces the Safe Families Common Approach. Safe Families approach is a universal preventative programme for use in development and humanitarian contexts to reduce physical and humiliating punishment. We work with children of all ages, caregivers and communities to support families to better communicate and solve problems together and encouraging adults to better understand child development and see children as rights holders with their own views and perspectives. These resources are designed to engage donors and partners by clearly communicating the problem, our evidence-based solution, and the impact we're making. 1. Two-Page Brief– Introducing Safe Families: A foundational overview of the Common Approach, its purpose, and how it works. Ideal for donor briefings, introductory emails, and funding applications. 2. Infographic –Safe Families at a Glance: A compelling visual summary of the global challenge and how the Common Approach addresses it. Useful for pitch decks, presentations, and social media outreach. 3. Case Study – Safe Families in Action: A real-world example showing the impact of the Common Approach. Perfect for donor reports, proposals, and stakeholder engagement. 4. Elevator Pitch – Why Safe Families: A concise, persuasive summary of the approach and its impact — tailored for quick conversations, networking events, and donor meetings.